Silver jewellery is witnessing unprecedented global demand, signalling a pivotal moment for manufacturers in India to scale production, and strengthen their foothold in international markets

Lighthouse invests INR 284 crores in Kushal’s Fashion Jewellery in a Series B funding round

Thanks to the online revelation and the embracing of modern technology, a lot is happening in the jewellery industry nowadays. The geopolitical climate and the economy have a great bearing on the jewellery industry, when it comes to jewellery manufacturing and the preferences of the people. Half the year is already over, and we thought this is the right time to take stock of what is currently popular and hot when it comes to jewellery. We did an online and email survey on many jewellery retailers spread across all major states, dealing with all types of jewellery and we received responses from 150 retailers and designers across India. The survey helped us understand what really sells in different cities and the consumer mindset when it comes to jewellery buying. By Vijetha Rangabashyam

Be it traditional, vintage, contemporary, and quirky – silver can adapt and excel in any design style. Loved by almost all the age groups, especially the youth, this metal is yet to get its due in the jewellery space.

The new showroom in Delhi displays including classic, exclusive vintage-style and one-of-a-kind creations in gold, diamonds and other precious gems.

Necklace made by Joyalukkas and exquisité bracelet made by Hazoorilals were adorned by top Hollywood celebrities.